Covalent, a new direct-to-consumer fashion brand, offers a palliative response to the silent but significant impact fashion has on the environment each year with a 35-piece collection. After a decade of research, the company announced the use of a proprietary technology called AirCarbon – a biotechnological Process that was developed as the “world’s first regenerative, carbon-negative” manufacturing system and is applied to the company’s entire line of modern luxury accessories.
AirCarbon covalently modeled after the natural energy process in the ocean, where marine microorganisms use air and carbon from greenhouse gases. Covalent uses biomimetic technology to create carbon negative, regenerative materials with the look of leather and acetate. These materials can be melted into fibers, shapes, and sheet products to make eyeglasses and fashion accessories that traditionally use leather.
AirCarbon is used by Covalent to make laptop bags, wallets, sunglasses, tote bags, and handbags that have a similar texture and durability to their counterparts and have a clean, minimalist aesthetic that pair well with laptops and mobile devices, or as standalone wallets or handbags leaves.
While greenwashing paired with vague proclamations of eco-friendly intentions goes without saying, Covalent has made efforts to make the effects on carbon as transparent and traceable as possible and to provide each of its products with an accurate carbon footprint that has been verified through life cycle assessments by carbon auditing companies Third party vendors are available for review. Most consumers are unlikely to follow the procurement path to this extent, but Covalent’s efforts are a commendable example of disclosure.
We believe consumers should have actionable information about the carbon footprint of the products they use to drive change in the fashion industry.
-Newlight CEO Mark Herrema
Covalent AirCarbon leather goods are made locally in Southern California, while Covalent glasses are made in Italy. Both use the same attention to detail as traditional luxury fashion houses. The first collection from Covalent consists of 35 essential elements and is available at covalentfashion.com.
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